AI Course Creator & Business Discovery Questionnaire
Section 1 – About You
1. What
is your name?
2. What
skills or expertise do you have?
3. Have
you taught this subject before?
4. Why
do you want to create a course?
5. What
is your long-term goal?
o Earn
additional income
o Build
a full-time business
o Become
a trainer
o Sell
software
o Build
a personal brand
o Other
Section 2 – Your Product
6. What
do you want to sell?
- Course
- Software
- Book
- Templates
- Coaching
- Membership
- Combination
of the above
7. Is
your product already created?
- Yes
- No
- Partially
completed
8. If
not, what stage are you currently at?
- Idea
- Research
- Planning
- Development
- Testing
- Ready
to launch
9. Do
you want to build:
- Only
a course
- Only
software
- Course
+ software
- Course
+ coaching
- Digital
products
- Not
sure yet
Section 3 – Teaching & Marketing
10.
Which best describes you?
- I
enjoy teaching.
- I
enjoy building products.
- I
enjoy marketing.
- I
want to outsource marketing.
- I
prefer technical work.
- I
enjoy all three.
11.
Are you willing to market your own product?
- Yes
- No
- Maybe
12.
How many hours each week can you dedicate to
marketing?
Section 4 – Target Audience
13.
Do you already know your target audience?
- Yes
- No
14.
Describe your ideal customer.
15.
Which group are you targeting?
- Students
- Parents
- Teachers
- Small
business owners
- Freelancers
- Professionals
- Agencies
- Coaches
- Other
16.
What problem does your product solve?
17.
Why would someone buy your product?
Section 5 – Market
18.
Which market do you want to serve?
- Local
- National
- International
- Not
decided
19.
Which countries do you want to target?
20.
Which language will you teach in?
Section 6 – Niche
21.
What is your niche?
Examples:
- AI
Marketing
- Python
- Vedic
Maths
- English
Speaking
- Finance
- Programming
- Preschool
Education
22.
How did you choose this niche?
23.
Who are your competitors?
24.
What makes your product different?
Section 7 – Audience Building
25.
Do you already have an audience?
- Email
subscribers
- YouTube
channel
- Instagram
- LinkedIn
- Facebook
- None
26.
Approximately how many followers or subscribers
do you have?
27.
Have you ever sold anything online?
- Yes
- No
Section 8 – Content Creation
28.
Are you comfortable creating:
- Videos
- Articles
- Live
sessions
- Social
media posts
- Podcasts
29.
How often can you publish new content?
Section 9 – Sales
30.
How do you plan to get your first 100 customers?
31.
Have you created a lead magnet?
- Yes
- No
32.
Do you have:
- Landing
page
- Website
- Email
list
- Newsletter
- Community
Section 10 – AI Readiness
33.
Which AI tools have you used?
34.
How confident are you using AI?
- Beginner
- Intermediate
- Advanced
35.
How do you plan to use AI in your business?
Section 11 – Business Goals
36.
What is your target monthly income?
37.
By when would you like to achieve it?
38.
How many customers do you need to reach that
goal?
39.
How much time can you invest every week?
40.
What is your biggest challenge today?
Mentor Evaluation Checklist
After reviewing the questionnaire, I would classify each
participant:
|
Area |
Status |
|
Clear niche |
☐ Yes ☐
No |
|
Target audience identified |
☐ Yes ☐
No |
|
Product idea validated |
☐ Yes ☐
No |
|
Product created |
☐ Yes ☐
No |
|
Marketing plan |
☐ Yes ☐
No |
|
Audience exists |
☐ Yes ☐
No |
|
Sales process defined |
☐ Yes ☐
No |
|
Lead generation strategy |
☐ Yes ☐
No |
|
International or local focus decided |
☐ Yes ☐
No |
|
Ready to launch |
☐ Yes ☐
No |
The first five questions I would always ask
Before teaching anything else, every participant should be
able to answer these:
1. Who
is your ideal customer?
2. What
problem are you solving for them?
3. What
are you selling (course, software, service, or a combination)?
4. How
will your first 100 potential customers discover you?
5. Why
should someone choose your product instead of the alternatives?
If a participant cannot answer these five questions, I would
pause course creation and help them clarify their business idea first. Once
these answers are clear, the rest of the course—content creation, marketing,
and sales—becomes much easier to tailor to their goals.
Weekly targets
Every week aim to:
- Publish
2 YouTube videos
- Publish
5 short videos
- Write
2 LinkedIn posts
- Send
1 newsletter
- Improve
1 lesson
- Speak
with 5 potential learners
- Collect
feedback from 3 students
Mentor Rule
At the end of every lesson, ask participants these five
questions:
1. Who
is your customer?
2. What
problem are you solving?
3. How
will people discover you?
4. How
will you follow up with interested people?
5. How
will you measure whether your approach is working?
Week Outcome
1 Choose one niche and define the ideal customer
2 Map the customer's buying journey
3 Create a compelling offer and lead magnet
4 Build a simple landing page and email signup
5 Create AI-assisted content for social media and blogs
6 Learn ethical lead generation methods
7 Build an email follow-up sequence
8 Practice sales conversations and demos
9 Launch a small marketing campaign
10 Measure results and improve weak points
11 Collect testimonials and referrals
12 Present a complete customer growth system for one real or simulated business
